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So what's being reinforced? Look at the dominant one. 

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So here's just some examples of what people are reinforced 

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when they visit heritage sites. 

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So for this person, 

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“It reinforces, it makes me appreciate and feel proud of my country”. 

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“It reinforces, it makes me appreciate and feel proud of my country”. 

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So proud in country was an important sense of being reinforced. 

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Here from England, even “For a short time feeling part of history,

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 even recent history. 

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It just brings things home - It reinforces how you feel about the past”. 

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“Each time we come to a place like this (It is an Australian site), 

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it just reinforces what I've seen and just makes me feel good to be in Australia. 

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I don't really take anything new away from coming into this site,

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 but it’s my knowledge and views that have been reinforced. 

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That's why I come. ” 

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Now what was reinforced can be as the show of nationalistic feelings,

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but it could also be reinforcement of family identity, 

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reinforcement of particular identities as a member of an ethnic group,

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 or member of social class, or it could be reinforcement of a political views and values. 

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As I said, at the performances of sites of sub-national importance,

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 the performances were often focused on inter-generational communication. 

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And this could be quite critical and emotionally engaged performances. 

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 At national sites, when I was measuring the register of engagement,

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 this is across the relatives within the four and a half thousand people I interviewed. 

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The register of engagement could be shallow characterized as comfortable or compass. 

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What emerges from the Data

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 is that visitors from dominant ethnic affiliations visiting sites in their own country,

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 and in particular those sites of national narratives and storytelling

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 tend to be emotionally investing, 

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but relatively uncritical and reinforcing in those national narratives? 

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Overseas tourists who are less invested in the national narratives of the countries 

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that they were visiting will tend to be a little bit more critically engaged,

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 a little bit more thinking about possibilities 

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and attempting to make more active links to people and the stories being told. 

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Those from non-dominant ethnic backgrounds 

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 and those from dominant ethnic backgrounds 

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but with low educational attainment will be far more 

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actively emotionally invested in the sites that they are visiting. 

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There will be far more aware of the emotions 

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that they're having and using those emotions to help them 

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work through the meaning of the site for them. 

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That says something really rob bad 

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about the educational processes in three countries that I looked at. 

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The more educated you were, 

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the less engaged or less willing you were to talk about your emotions 

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in association with heritage and the past. 

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But what I was finding is that 

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those who were emotionally invested and were emotionally aware

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 are those who had a certain level of what we might call emotional intelligence. 

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Definition of which is being aware that you're having an emotional sponsor, 

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and using those emotions to help you think through the meanings

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 that have been offered to you or that you are constructing about the site. 

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Those visitors with that high EQ or emotional intelligence were far more willing to 

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cognitively engaged, intellectually engaged with the material that they were looking at. 

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Now, visitors when asked why do you visit, 

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often said they came for educational reasons,

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 If we were to ask using normal touristy techniques, why do you visit?

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 Most would say, oh yes, I come because of the education. 

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But if we look, if we drill passed that, if we dig deeper,

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 many of them will then admit as this woman does. 

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“I should say something like, you know,

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 I'm here for education learning, I should say that. 

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But to be honest,

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 the experience that I'm having is just enjoying the beauty of the place and 

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enjoying the gardens, and having a lovely lunch; 

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having a nice day out. ”

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Now, as I said to you before, 

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education is often an assumption that is what tourists go in anglophone contexts. 

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Now, in response to the question, 

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is there anything that you have seen already here today 

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that has changed her views about each of the past or present? 

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20% of visitors said “yes” across the four and a half thousand that I interviewed, 

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with this frequency dropping as low to 10% on sites of national identity making. 

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I know those said “yes”, 

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the views changed in effect 9% of them is within the 20%. 

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We're really offering that they had gained a little bit of more information，

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 their views actually hadn't changed.

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So you're looking at about 11% of people

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 who had their views changed about the past and the meaning of that past. 

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For the present, again, reinforcing the idea that people come for reinforcement. 

