WEBVTT

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SPEAKER 1: UNSW Australia.

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SPEAKER 2:
Personalised medicine.

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SPEAKER 3: Customised medicine.

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SPEAKER 4: Precision medicine.

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SPEAKER 5:
Individualised medicine.

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SPEAKER 6: Targeted medicine.

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SPEAKER 7: Even
bespoke medicine.

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CAROLINE FORD: These are all
buzzwords of recent years

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that equally excite,
confuse, and infuriate

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the public, researchers, and
health care professionals.

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What does it all mean?

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And why should you care?

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Join us on a journey
into the human genome.

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Discover the technological
advances that

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have enabled this genetic
revolution to take place.

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Explore the potential
benefits to you

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of genetic medicine
and the legal,

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cultural, ethical, and
psychosocial controversies

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surrounding this new era.

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We will reflect on
the impact that this

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will have on you as a patient,
family member, health care

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professional, researcher, or
just a citizen of our society.

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Don't miss this voyage
with me, Dr. Caroline Ford.

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SHERI NIXDORF:
Dr. Sheri Nixdorf.

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RACHEL WILLIAMS:
Ms. Rachel Williams.

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ORIN CHISHOLM:
Dr. Orin Chisholm.

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CAROLINE FORD:
Myths and Realities

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of Personalised Medicine--
The Genetic Revolution.

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