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So what'd you see?

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You've seen the video,

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you've seen Robin Williams interact with
this class of boys in this poetry class.

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What'd you see?

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Use the checklist.

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For example,
did he refer to fundamental values?

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Do you recall, for example,

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him referring to what it means to
be a member of the human race?

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And the relevance or
the importance of poetry.

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To that fundamental value of being human.

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Did he repeat?

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He repeated his message multiple times.

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Did he ask rhetorical questions?

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For example,
how he ends the conversation he's having

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with the boys when he says,
what will your verse be?

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And then he actually repeats that.

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What will your verse be?

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This is a classic and a wonderful
example of someone who's taking

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a group that is not exactly on his side,
that is just there,

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not engaged,
maybe even actively disengaged.

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And using a vision and a compelling
vision that uses the language that

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we've articulated being necessary
in this checklist to compel these

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boys to at least be interested to
want to hear what he wants to say,

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which then gives him the opening
to create the class that he wants.

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The same is true for your teams.

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You can use this checklist to craft
how you're gonna communicate to your

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team to create that opening to
engage them where they want

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to be part of this vision that you
are trying to get them on board with.

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Now you're not going to go and
necessarily huddle.

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Why does he huddle up and
have the boys surround him?

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Well, what do teenage boys do?

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They play sports in many cases.

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And a huddle is exactly that.

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We're part of a team.

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Why does, for example, Robin Williams
get himself lower than those boys?

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Well, those boys have always been in
the environment where the teacher

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is the powerful one, and
they are the student.

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He is shifting that mindset,
where he is one of them.

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That's the inclusivity that is behind
the use of inclusive language.

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Using language like we and our as opposed
to me, the teacher, or me, the leader.

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You can see when the Head Master
of the school walks in and

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questions what they're doing.

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There's that separation between power,
between the Head Master and the students.

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Robin Williams comes back into the room
and acts as if nothing is wrong.

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Again, we, our, and
we are up against the establishment.

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That sense of community and

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collective nature of the team
is ultimately what he's after.

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The same is true for you.

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How do you use language that
brings people into your vision,

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as opposed to creating separation?

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This checklist will help you to do exactly
that, and ultimately help you create

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a vision that people want to support,
they're compelled to get behind.

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And then you're using that
vision to enable their

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actions to create the success
that you have in mind.